Social media competitions and contests are great ways to drum up some buzz about your product or service. Engaging customers is the number one reason for launching a competition, though there are some factors to consider before you start a social media competition.
Figure out what you want to achieve from your campaign. Do you want to inform, grow or interest an existing audience. Decide on what the reward is for your customer’s time and participation – is the prize worth the effort? If so then decide on the type of social media contest you want to create.
- Architects of BOOM will help you create a social media competition that will help promote your brand to a wider audience.
- Capture potential customer’s email addresses to engage them further with services you think will help them solve problems
- Competitions have the cool factor. Getting your brand associated with social media competitions provide a fun, low cost way of engaging with your followers and friends